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Automotive

Larry H. Miller Dealership Remodel

The Larry H. Miller Group

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THE ASK

LHMG was extremely concerned with how the renovations would affect its bottom line: customer draw, unit sales and CSI scores. In a strategic move, the group opted to use Sprung structures, as opposed to trailers, as temporary spaces of operation. Having seen Sprung at work for hospitality companies such as Starwood Hotels and Marriott, LHMG knew the structures had something of value to offer its customers and, in turn, its bottom line. Sprung quickly delivered six energy-efficient tensioned membrane structures featuring high ceilings, large windows, and a customizable eye-catching exterior. Three structures served as showrooms complete with spacious reception areas and private office spaces, and three operated as service centers, ensuring consistent, quality dealership operation during renovations.

HOW SPRUNG DELIVERED

LHMG was extremely concerned with how the renovations would affect its bottom line: customer draw, unit sales and CSI scores. In a strategic move, the group opted to use Sprung structures, as opposed to trailers, as temporary spaces of operation. Having seen Sprung at work for hospitality companies such as Starwood Hotels and Marriott, LHMG knew the structures had something of value to offer its customers and, in turn, its bottom line. Sprung quickly delivered six energy-efficient tensioned membrane structures featuring high ceilings, large
windows, and a customizable eye-catching exterior. Three structures served as showrooms complete with spacious reception areas and private office spaces, and three operated as service centers, ensuring consistent, quality dealership operation during renovations.

THE SPECS

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